Privacy Policy
1. Introduction
This Privacy Policy applies to any use and/or purchase of the company’s services, whether through the website, the application, third-party systems, or any other digital/technological channel. Browsing the website, making a purchase, using the company’s services, or any other interaction constitutes confirmation and consent by the user and/or customer (hereinafter: the “Customer”) to the terms of this Privacy Policy.
This Privacy Policy forms an integral part of the Terms of Use of the website. In the event of a conflict between the provisions of this Privacy Policy and the Terms of Use, the Terms of Use shall prevail.
2. Information Collection
We collect information that the Customer provides directly, such as when registering, logging into an account, making a purchase, filling out a form, participating in a competition, or using the company’s services. This information may include: full name, email address, phone number, and/or credit card details (“Personal Information”).
In addition, information is automatically collected and stored from the Customer’s device and browser, such as IP address, software and hardware characteristics, viewed pages, browsing habits, purchased services and products, advertisements viewed, areas of interest, and more (“Additional Information”).
Additional Information is collected, among others, through third-party tools and services, including but not limited to: Google Analytics, Google Ads, Google Tag Manager, Facebook Ads, TikTok, LinkedIn, Taboola, Outbrain, Bing, Capterra, Hotjar, CRM systems, email marketing systems, advertising automation systems, and any similar tool.
There is no legal obligation to provide this information; however, failure to do so may prevent full use of the website and services.
3. Use of Information
The information collected may be used for the following purposes: providing company services and content to the Customer; personalizing the user experience; improving and operating the website, its content, and services; analyzing browsing and viewing habits for business and marketing development; providing customer service and support; managing competitions, surveys, and promotions; marketing, advertising, and direct mailing; compliance with legal and regulatory requirements; maintaining data security and fraud prevention; and any other purpose permitted by law.
4. Disclosure of Information to Third Parties
The company may transfer Personal Information to third parties only in the following cases: at the Customer’s request; to affiliated companies, subsidiaries, suppliers, subcontractors, and service providers (such as cloud services, hosting, payment processing, advertising, CRM, email marketing, data analytics, and cybersecurity); in the event of a transfer of ownership of the company or website; to comply with a legal requirement or court order; in the event of a legal dispute between the Customer and the company; or in the event of a violation of the Terms of Use or prohibited activities.
Additional Information (non-personal) may be provided to external entities for advertising, marketing, analysis, and statistical purposes.
5. Customer Rights
The Customer has the right to review, update, delete, or request a copy (Data Portability) of their Personal Information by submitting a request through the contact form on the website. However, certain information may be retained as required by law (such as accounting records).
6. The website uses cookies to enhance the user experience, analyze browsing behavior, and tailor advertising. In addition, third-party cookies may be used, including (e.g., Google, Facebook, TikTok, LinkedIn, Taboola, Outbrain, Hotjar, Bing) and other advertising/analytics platforms. The use of such cookies is subject to the privacy policies of the respective third parties, and the company shall not be responsible for their practices.
7. Direct Mailing and Unsubscribing
The company may send the Customer emails, SMS messages, or other communications regarding orders, services, updates, and promotions. Each marketing communication will include an option to immediately unsubscribe.
Unsubscribing from the mailing list will not prevent the company from sending essential messages (such as invoices or technical updates).
8. Consent
By using the website, the Customer agrees to this Privacy Policy, including the use of automated data collection tools, targeted advertising, and the use of third-party services as described herein.
9. Changes and Updates
The company reserves the right to modify and update this Privacy Policy from time to time. The updated version will be published on the website, and continued use of the website shall constitute acceptance of the updated policy.
10. International Applicability
Some information may be processed and stored outside of Israel (including in the European Union or the United States), subject to the policies and legal requirements of the jurisdictions in which our service providers operate.