TikTok Ads

TikTok ads that reach a new audience

Paid TikTok campaigns built around your business goals: targeted audiences, video ads that are tested and improved, and every view, click and conversion measured.

  • Campaign setup and management
  • Targeted audiences and remarketing
  • A/B testing and optimization
  • Performance analysis and regular check-ins

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Leading brands that chose Exsile

What's included in TikTok advertising.

We build campaigns around your business goals and the right target audiences, and manage them on an ongoing basis: checking what works, updating and improving.

The data shows which ads and audiences bring results, and the budget is managed accordingly, to get more results from every dollar.

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TikTok advertising includes

  • Paid campaign setup and management
  • Defining business goals
  • Audiences by location, age and interests
  • Remarketing to site visitors and viewers
  • Ad variations
  • A/B testing
  • Budget, creative and audience optimization
  • Impressions, views, costs and conversions analysis
  • ROI-driven budget management
  • Regular calls on data and leads

From video to lead.
In three steps.

  1. Planning and setup

    We define goals and audiences, and set up campaigns with several ad variations.

  2. Tracking and testing

    We measure impressions, views, clicks, costs and conversions, and run A/B tests.

  3. Ongoing optimization

    We adjust budgets, creative and audiences based on results, and add remarketing.

Clients who found the difference.

Talk to an expert, not a call center.

A short call and a free, no-obligation consultation.

TikTok ads FAQ

Is TikTok right for my business?

TikTok suits businesses that can show something in a short video: a product, a service, a process or a result. The audience on the platform is much broader than most people think, and the system can target by age, location and interests.

Do I need to be active on TikTok to advertise?

Not necessarily. You can advertise without an active account full of content, but a well-kept business account builds trust with people who arrive from your ads.

How are results measured?

We connect the TikTok pixel and conversion tracking, and track impressions, views, clicks, costs and conversions. In regular check-in calls we go over the data and the leads together.

Is the ad budget paid to you?

No. The media budget is paid directly to TikTok. Campaign management is a separate service.

TikTok or Facebook and Instagram?

Each platform reaches a different audience in a different way. Many businesses combine TikTok with Facebook and Instagram ads and use the data to see where the cost per lead is lower.

TikTok advertising with Exsile

TikTok has become one of the main platforms for watching content, and a wide audience spends time on it every day. Paid TikTok advertising lets you put your business in front of that audience in a short video format.

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Audiences and remarketing

Campaigns target audiences by location, age, interests and past activity, and show ads again to people who already visited your website or watched your content.

Testing and constant improvement

We create several variations of each ad, test what works better, and adjust budgets, creative and audiences based on the results.

Combining channels

TikTok works well together with Facebook and Instagram ads, Google Ads and a high-converting landing page. For an overview of all channels, see Digital Marketing.

Ready for more leads?

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